Privacy Policy

Last updated on 1st Sept. 2025.

1. Introduction

At Parul Fashion, your privacy is our priority. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or make a purchase from www.parulfashion.com.

By using our Site, you agree to the collection and use of information in accordance with this policy.


2. Information We Collect

When you interact with Parul Fashion, we may collect the following information:

a. Personal Information

  • Full name
  • Email address
  • Phone number
  • Shipping and billing address
  • Payment details (processed via secure payment gateways)
  • Order history

b. Technical Information

  • IP address
  • Device type and browser
  • Cookies and browsing behavior
  • Referring site or search engine

3. How We Use Your Information

We use your personal information to:

  • Process and deliver your orders
  • Send order confirmations and updates
  • Respond to customer service queries
  • Send promotional offers (if you opt in)
  • Analyze and improve our website performance
  • Prevent fraud and enhance security

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Store user preferences
  • Enable shopping cart functionality
  • Track website usage and improve performance
  • Serve personalized ads (via Google Ads, Meta/Facebook Pixel, etc.)

You can disable cookies through your browser settings, but this may affect your shopping experience.


5. Sharing Your Information

We do not sell or rent your personal data. We may share your information with:

  • Payment processors (e.g., Razorpay, Paytm, PhonePe)
  • Shipping partners (e.g., Delhivery, Blue Dart, India Post)
  • Analytics providers (e.g., Google Analytics)
  • Email service providers (e.g., google )

All third-party partners are required to handle your data securely and comply with applicable privacy laws.


6. Your Rights

Depending on your location (e.g., India, EU/EEA, UK), you may have rights to:

  • Access the personal data we hold about you
  • Request correction or deletion of your data
  • Opt out of marketing communications
  • Withdraw consent (where applicable)

You can request this by emailing us at support@parulfashion.com.


7. Data Security

We take your privacy seriously and use:

  • SSL encryption for data transmission
  • Secure third-party payment gateways
  • Regular system updates and malware scanning

However, no online method is 100% secure, so we cannot guarantee absolute security.


8. Data Retention

We retain your data only for as long as needed for business and legal purposes, including:

  • Order fulfilment
  • Tax/accounting requirements
  • Customer support

You can request deletion of your personal data at any time.


9. Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, contact us immediately.


10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated date above.

We encourage you to review this page periodically to stay informed about how we protect your information.


11. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us at:

Email: support@parulfashion.com
📞 Phone: 033-48144011, or Whatapps +91 9147376709
🏢 Address: 88 J K Street, Near HDFC Bank, Uttarpara, Hooghly, West Bengal-712258


Parul Fashion
Fashion that celebrates tradition with elegance.
www.parulfashion.com

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